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All posts tagged "ecosystem"


Friday, April 22, 2011

Microsoft-Nokia Finalize Agreement

Posted by Brad Wasson in "Windows Phone Talk" @ 04:00 PM

http://windowsteamblog.com/windows_...-agreement.aspx

"Many of you may have already seen the news announced earlier this morning, Nokia and Microsoft signed the definitive agreement for a strategic partnership between the two companies."

Yesterday Microsoft and Nokia finally completed ten weeks of negotiations, culminating in the signing of a definitive agreement for their strategic partnership. Their goal: to build a unique, global, ecosystem for mobile devices and software that is differentiated from all others. The joint team members are already working toward a multi-year product roadmap and are on-schedule to deliver volume shipments in 2012, although the companies report that delivery in 2011 has not been ruled out. In their joint blog post they specifically reach out to developers, who are, of course, essential for any potential success the ecosystem will garner. They also make specific mention of consumer experiences in the app categories of mapping, search, gaming, social media, advertising and productivity, and emphasize their increased focus on mobile business and productivity scenarios that build on Microsoft's cloud services, new features for Symbian, and new capabilities for Windows Phone devices. The two companies mention that reaching this agreement occurred ahead of schedule. Hopefully that is a sign of things to come, because time is of the essence and other ecosystems are growing quickly.


Tuesday, November 16, 2010

Creative Microsoft Ad Illustrates WP7 As Part Of Ecosystem

Posted by Brad Wasson in "Windows Phone Talk" @ 06:00 AM

http://www.istartedsomething.com/20...ke-sweet-music/

"It's one thing to read about utopian use cases for the Windows 7 and Windows Live ecosystem, but nothing beats watching real people putting it into use to create something amazing. From the same director of the recently popular Blu-ray PC vs Mac ad, Keith Rivers also produced and directed this 2:30min spot featuring the entire family of Microsoft's consumer offerings - Windows 7, Windows Live Essentials 2011, Skydrive, Office Web Apps and Windows Phone 7."

Windows 7 Cloud + Andrew Belle from Keith Rivers on Vimeo.

A clever ad for Microsoft's ecosystem of consumer products illustrates how Windows Phone 7 can fit it. Director Keith Rivers portrays the life cycle of Andrew Belle writing a song through to performing it on stage, all the while collaborating and communicating with friends, musicians, and fans along the way. This is nicely done and quite effective. If you have a few spare minutes of time watch the video and enjoy!


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