Windows Phone Thoughts: Mobile Browsing is Hugely Popular Says Survey. Gosh, Who Would Have Thought?

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Monday, January 30, 2006

Mobile Browsing is Hugely Popular Says Survey. Gosh, Who Would Have Thought?

Posted by Jonathon Watkins in "OFF-TOPIC" @ 06:00 PM

http://www.russellbeattie.com/noteb...ok/1008744.html

"Simon Judge just pointed out a new presentation from Nokia about Smartphone usage which is really astounding in some of the light it starts to shed about how people with powerful phones on fast networks actually use their devices. . . . [B]rowsing is the number one (by far) mobile application that uses data, and interestingly, carrier decks only account for 50% of the traffic. That’s great! That means people are actually going outside the gardens and hitting other sites. I think this trend is only going to continue as mobile browsers get better, screens get higher resolution, and network speeds get faster."



The original study is now only available by request, but it does point out a few interesting facts. Personally I was surprised the carriers 'walled gardens' took as much as 50% of all data and also thought that browsing comprising over 50% of data traffic seemed on the low side. It would be interesting to see the data broken down by speed of connection and price. At a wild guess, the cheaper and faster your connection, the more you tend to download. There's obviously a growing market for mobile friendly sites (being distinct from mobile specific content, which is not necessarily a good idea.) Now, if only the mobile data charges were more reasonable... :? Is this you experience or is there something else holding you back from mobile browsing away to your heart's content?

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