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Wednesday, October 6, 2004

A PDA by Any Other Name.......?

Posted by Jonathon Watkins in "THOUGHT" @ 12:00 AM

http://www.pcpro.co.uk

"The other day I found myself trying to tell the country (via BBC Radio Five Live) that the iPod, a cultural icon everyone knows by name, wasn’t the best MP3 player around. Instead, the best was the iRiver iHP-100 series player. You could sense the eyes glazing over before I reached the letter ‘P’. It didn’t matter that battery was superior, that it was cheaper and did a great many more things. The iPod not only looks great, it’s name sounds better. Why would they want an iRiver idon’tknowXYZthingumiewatsit to complicate their lives? There’s a whole host of ludicrously named technology out there: only a few companies seem to get it right. Yet a name means so much. It stamps a personality on a product."

I think Nick Ross make a very good point in the November issue of PcPro (the article is not currently on-line). Personally I think that the latest batch of HP Pockets PCs are a particularly bad example of an odd naming scheme, as we’ve previously discussed. PDA's aren't exactly known for their snappy product names, are they? Have you guys got any suggestions of a good Pocket PC model 'name'? The PCPro Top 10 Silliest technology product names does not include any PDAs, but should it? ;-) What’s your personal favourite daft technology product name and do you think getting the name right really matters? After all, as Shakespeare once said: "What's in a name? That which we call a rose by any other word would smell as sweet."

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